Selling online with the marketplace map - Martina Vazzoler

Know the opportunities
of marketplaces?

Find out how to sell online through marketplaces around the world.

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THE PROJECT

The complete mapping
of marketplaces

Selling online should be simple for everyone.
That's why we mapped all the existing marketplaces to make everything easier.

Large-scale online retail channel

To sell online you don't necessarily need to have your own e-commerce: you can use existing channels, or marketplaces. These are the online counterparts of large-scale retail channel for traditional sales. Our mapping includes and distinguishes between open and closed marketplaces, vertical and horizontal ones.

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Divided by markets

To facilitate consultation and research of the market, we have divided all European areas by country. In this way you can approach the different countries through the most influential marketplaces in that area of interest.

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By product category

The marketplaces on the map have been divided by product category based on the most relevant production sectors. We have therefore divided the marketplaces into 20 macro categories of products and services in order to make it easier to identify your area of interest.

List of categories

Each business has a map

We have distinguished and separated the marketplaces dedicated to B2B (business to business) from the more numerous ones of B2C (business to consumer). You therefore have two separate maps available. In this way you can immediately choose the one that suits you and your type of sale.

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Use Instructions

4 simple steps to approach online sales on marketplaces

1. Choose your business

You have two maps available. You can download:
  1. The marketplaces map dedicated to B2B
  2. The marketplaces map dedicated to B2C

2. Find the category

You have up to 20 product categories available between products and services. Refer to your trade and you will find specific marketplaces for that category.

3. Proceed by country

Countries are grouped into three macro categories:
  • Italy
  • Europe
  • Extra Europe
Choose the area which you want to start from, or continue, your online sale.

4. Ask for assistance

You can contact us if:
  • you have doubts of any kind, you cannot download the maps, you want to report an implementation, an error, etc.
  • you want our advice targeted to your business and operational support to proceed with the loading of products.

WHO I AM

Martina Vazzoler

I have always been involved in marketing, digital strategies and online sales with a specific focus on marketplace dynamics. I have developed an e-commerce platform dedicated to Made in Italy (www.e-italy.com), connected with 11 Amazon accounts (IT, DE, FR, ES, NL, SE, PL, UK, US, CA, MX) and 9 Ebay.
Together with the students of the Web Marketing faculty of the IUSVE (VE) I created the first complete mapping of all marketplaces and online distribution at Italian, European and extra-European level, Food and non-Food.
The result of this research is collected in the book Selling online with the marketplace map, published by Hoepli. In this manual I have tried to outline the best digital strategy for the Italian company.
I write books to digitize micro-enterprises and I do courses and consultancy to humanize digital. I know I don't know (yet enough), but I don't use it as an excuse to give up. After all, I have no alternative but to put my two cents.
👉 #HOMODIGITALIS (Hoepli) Towards a new human paradigm in the digital age.
Enjoy the reading!

Full profile here.
Check out the book

Download the B2C map

Fill out the form below and you can download the interactive map with all the marketplaces divided by category

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Download the B2B map

Fill out the form below and you can download the interactive map with all the marketplaces divided by category

Contact

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EXCLUSIVE

FOOD MARKETPLACES MAP

€ 99,00

Complete list of Marketplaces Food&Beverage
Divided by:
  1. Type of business (B2B and B2C)
  2. Country and continent
  3.  Sector (Horeca, Food industry, Food and Beverage)
List of Italian cooking schools included
List of over 100 useful links (blog & magazine, catering, services and software, price comparison, etc.)
BUY NOW
EVENTS AND NEWS

You can intercept me at the following events:

MAY-OCT '22

Master in Food Export Managment

Third year in the Food Export Management course of the School of Agri-food Management (FI) dedicated to operators in the food world. The main theme of my shifts is the digital export, with a focus on the marketplace channels.

SET '21-APR '22

Service Export Program UKRAINA

The EU-sponsored export development program for Ukraine companies in the service sector begins. I will follow the part of the project for the Digital Export and the group of mentors who will then have to support these companies in planning a correct digital strategy.

MAR-NOV '22

Spirit of Slovenia (ITM)

The course in Export Management begins for Slovenian companies, on the 21st March. The internationalization process includes the digital mode therefore contemplates online sales through the web channels which I will talk about in my sections. Marketplace focus.

SET '21 - SET '24

Export Force Programm - Food - Estonia

The long and intense training program of Estonian agri-food companies, sponsored by the Ministry of Foreign Affairs for the development of exports, begins in October '21. Trainers and mentors will work alongside Estonian companies for three years to initiate systematic exports, especially in the digital field.

Contact

For customized advisors, updates or information or to receive the complete database with all 4,000 names you can contact us
at 39 328 4180911 or send us an email using the form below.
We will reply as soon as possible!

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